They’re on TV so they must be smart…Part 2

I wrote a column on the above subject a while ago, but I felt compelled to add a Part 2 because of the lunacy I’m not only watching on television, but what is also in the newspapers.

Just when one thinks it can’t get worse, the so called “Intelligentsia” elite seem to weigh in on subjects that any true business person or entrepreneur find their views…well should I say it?……”NUTS!”

I read in a prominent newspaper by a prominent economist/columnist the following..( I have intentionally withheld both names to reduce further embarrassment to both, some will instantly recognize the quotes.) ” The Climate Change Bill is Awful” ” is a “pathetic” and “appalling” bill that totally fails to respond to the urgency of climate change-and it should be passed by the Senate and signed into law straight away” and ” will usher in a new mind-set among consumers, investors and entrepreneurs that in time will make a big difference.”

Holy Moly!….could you just imagine yourself walking into the boardroom of any company you want to imagine….Whip out your laser pointer….turn on your projector …fire up the computer and yell out…..”I have NO IDEA what this might do to the company..It might just Bankrupt us and even some of our competitors, but I’m pretty sure that if we try this…It’ll make us all feel really good…..even though we might no longer exist as a company any longer…but we’ll be “Special” because we took the first jump OVER THE CLIFF!…What do you say?…Are you with me?”

After you served your first mandatory leave of absence…you call another meeting to echo the statements of the well known economist/columnist to bolster your argument…You quote things he wrote in his own follow up…( I’m going to para phrase so it’ll fit the context..but it’s true in spirit to the original text.)…”Let our competitors operate as cheap as they want, let them not hold themselves to our standards…They’ll produce the same widgets as us..You wont be able to tell the difference between them…Yes ours will cost more than Twice as much…Maybe Triple..maybe more…Who knows?…but when they realize that just because No One will buy our widget because it’s so expensive….and we had to lay off most of our staff, and close down some of our factories…They’ll come running to us to find out how we were able to make such bold moves…and they’ll then see the errors of their ways, and ask us how they can do the same…It will be Glorious….What do you say…Are you with me?”

After you collected your final unemployment check, and your benefits were about to run out, I would imagine you’ve used that time constructively to reflect on how “Stupid and Foolish” they all were for not listening to you. Ah…what a joyous time it will be..Hmmmmm!

I wish I could laugh about all this and say it’s all fiction, and no one would ever think this way or worse yet, profess it. But I can’t. Even worse, there are many more who have NO IDEA of what it takes to run a business, or be an entrepreneur. They believe this dribble, and think money comes from some swell place where “Everything is always beautiful” resides.  However..those of us in the real world, who have run a business, been responsible for employees, been responsible for profits, and losses see such trite as harmful.

If there’s anything to take away from this, I hope when you watch TV, read a newspaper, or listen to the radio you remember this……

You know what the difference is between an Economist/Analyst…and a Businessman………When a Businessman makes a prediction on his business and predicts wrong……The business could wind up in Bankruptcy……..When the Economist/Analyst makes a wrong prediction…..They just make another prediction.

I predict in the end Business people will prove their smarter by not listening to the so called ” Smart Crowd.”

Mark