Narrative Commentary: The Shifting Sands of Corporate Idealism
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Narrative Commentary: The Shifting Sands of Corporate Idealism

The situation involving Unilever and other corporations scaling back their outspoken social commitments, while indicative of a broader corporate trend, is a complex tableau that reflects the tensions between profit imperatives and social responsibility. This narrative of “un-wokening” captures a significant shift in corporate America—a shift from a period of vocal advocacy on social issues…